TRSH Mag Community Weekend,

Gregory James

I am a results-driven marketing strategist with a Dual Bachelor's in Marketing Strategy & International Business from Morgan State University. With over 10 years of experience driving marketing success across retail chains, festivals, fashion brands, and the music industry, I bring a comprehensive skill set to every partnership.

Professional Expertise

As a strategic marketing professional with proven experience at organizations including Live Nation Urban and XOA Lifestyle, I specialize in:

• Conceptualizing and implementing innovative marketing initiatives that drive significant market impact
• Developing comprehensive campaigns across digital and traditional media channels
• Enhancing brand visibility while delivering measurable results in lead generation and revenue growth

At XOA Lifestyle, I elevated monthly sales from $80,000 to $350,000, surpassing the $250,000 target. Additionally, I grew social media followers from 25,000 to 75,000 and increased engagement by 280%, exceeding the 230% goal.

Leadership & Management

My background includes substantial management experience, with responsibilities encompassing:

• Staff recruitment, development and scheduling
• Setting and achieving performance targets
• Inventory management and operational optimization
• Creating performance analytics for executive leadership
• Developing efficiency-enhancing processes

Values & Approach

I am committed to community enhancement and youth development, leveraging my music industry connections to create meaningful opportunities in local communities. My solution-oriented mindset and innovative thinking allow me to consistently deliver exceptional results while maintaining the highest standards of quality.

I approach each project with dedication, creativity, and a collaborative spirit, ensuring that partnerships result in mutual success and sustainable growth.