Pickle Day,

About the event

Pickle Day will be celebrating 17 years on the Lower East Side in 2018. The event draws 30,000 pickle fans to New York's Lower East Side every fall for day full of local food, entertainment, family fun - and best of all, Pickles!

The block party-style event is produced by the Lower East Side Partnership, a not-for-profit community marketing organization. It brings together 30+ LES vendors and 20+ regional picklers. Pickle Day attracts international attention and has been featured in:

​NY Mag: http://nymag.com/nightlife/barbuzz/weekend-agenda-10-12/

​The New York Times: https://www.nytimes.com/2017/10/13/nyregion/new-york-today-farewell-to-a-jeopardy-favorite.html

Gothamist: http://gothamist.com/2017/10/13/weekend_food_roundup_135.

Travel & Leisure: http://www.travelandleisure.com/food-drink/restaurants/new-york-city-pickles

Trip.com: https://www.trip.com/new-york-city/things-to-do/pickle-day?gogo_this_week=true

NY1: http://www.ny1.com/nyc/manhattan/news/2017/10/11/pickle-day-returns-to-lower-east-side-this-weekend-

Pickle Day attendees are:

• Young families
• Downtown brunchers
• College kids
• Lower East Siders
• "Real" New Yorkers

Why should you sponsor?

Each year, nearly 100% of all food vendors either sell out of their goods or get close to it. The event draws larger and larger crowds every year and was featured on every single local news station this past year during the 2017 chapter. A press video from last year's event went viral and has now received over 20 million views: https://www.facebook.com/bestproductsdotcom/videos/307647836417525/

Here are our Pickle Day demographics:

Young families (kid friendly)

Brunchers

True New Yorkers

Tri-state area visitors

Lower East Siders

College Students

Natalie Raben

I'm Natalie and am representing the Lower East Side Partnership. We are a not-for-profit marketing and economic development organization situated in New York's Lower East Side neighborhoods. We work closely with the small business community to develop programs and events that bring people to the neighborhood. Pickle Day is our marquee, annual event.

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