iBeauty Expo,

About the event

The iBeauty Expo helps to inspire, educate and elevate cosmetology professionals, students and the multicultural beauty industrty.

Why should you sponsor?

1) The iBeauty Expo helps to inspire, educate and elevate cosmetology professionals, students and the multicultural beauty industry.
2. Reach the $15 Trillion Market of women consumers and the
$1.1 trillion market of African-American consumers.
3. Boost Brand Awareness and Loyalty through product placements, sign-age, company representatives, traditional and digital media.
4. Live Events include over 20 educational classes, The Inferno Hair Show, and the Incredible Cut Party.
5. Access to Audience through social media, direct marketing,
promotion through New Clientele Magazine with a readership
of over 120,000 and press releases.
6. Engagement through multimedia campaign, including traditional and digital media.
7. Promotional campaign reaches 400,000.
8. Expand Your Target Audience, gaining lifelong customers in the women’s consumer market and African-American consumer market.
9. Cause Marketing Benefits through charitable partner
Beauty is Therapy and Empowerment.

Kimberly Smith

James and Kimberly Smith are life long Detroiter’s and have been successful entrepreneurs in Detroit for over 15 years.   In 1991, James Smith started his own graphic design company “Inevitable Graphics “ within the popular shopping plaza Mammoth Mall on Detroit’s west side at Grand River and Greenfield. During that time, he met and worked with “Mother Waddles” where he learned more about serving the community and making a difference in the lives of people. In 2002, He met Kimberly Smith who soon became his wife and together the founded “New Clientele Beauty Magazine” a FREE publication to help people find affordable hairstylists, barbers and nail technicians within the city, which soon after led to the founding of the iBeauty Expo and Tradeshow in 2009.

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