Detroit Lung Force Walk,

About the event

LUNG FORCE is a national movement led by the American Lung Association to unite people impacted by lung cancer and lung disease and to raise awareness about the importance of lung health. Through education, advocacy, and research, LUNG FORCE empowers individuals and communities to take action in the fight against lung cancer—the leading cancer killer in the U.S.—and other lung diseases. A signature part of this movement is the LUNG FORCE Walk, an uplifting and inspiring event that brings together survivors, caregivers, healthcare professionals, and supporters. Participants walk together to honor those affected by lung disease, raise critical funds for lifesaving research, and amplify the call for clean air and accessible lung health resources. These walks are not just fundraising events—they are powerful gatherings of hope, courage, and community.

Why should you sponsor?

Sponsoring the LUNG FORCE Walk – Detroit is a unique opportunity to align your brand with a life-changing mission—supporting local lung health research and clean-air advocacy. Your partnership offers powerful brand reach through exposure to hundreds of attendees and expanded visibility via digital and media promotion across Michigan. It’s also a chance to boost employee engagement by inviting your teams to participate, volunteer, and rally behind a cause that matters. Most importantly, your investment provides meaningful ROI with purpose—delivering measurable impact, increased goodwill, and a stronger connection to the community. Together, we can make every breath count and build a healthier Detroit.

Shannon Proctor

My name is Shannon Proctor, and I’m honored to serve as the new Executive Director for the American Lung Association in Michigan. With over a decade of experience in nonprofit leadership and community engagement, I bring a deep commitment to advancing lung health and clean air for all Michiganders. I understand how important trust and partnership are in achieving lasting impact, and I’m here to ensure our sponsors feel confident that their support directly fuels meaningful change. I’m eager to build relationships rooted in transparency, collaboration, and shared values—and I’d love the opportunity to earn your trust as we work together to save lives by improving lung health and preventing lung disease.

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