SHIMLA FLYING FESTIVAL,

About the event

Greetings from the Shimla Flying Festival at THE GLIDE INN, Junga - 2023 (12-15 October) - Paragliding Accuracy Championship offers an array of attractive benefits and opportunities for sponsors to align their brand with an exhilarating adventure sports event. Sponsors can gain significant visibility and engagement with a diverse audience. 

Paragliding Accuracy Championship: The main attraction of the festival will be the Paragliding Accuracy Championship, apart from joy rides, where skilled paragliders from across the globe will compete to demonstrate their accuracy in landing at designated targets. Here, India's and the world's top paragliders will display awe-inspiring skill and valor against the breathtaking backdrop of Junga's beauty. Beyond the riveting displays and competitions, the festival promises an array of local flavors, folk music, handicrafts, and entertainment for families to revel in.

In proud association with the Himachal Pradesh Government and Himachal Pradesh Tourism Department, the Shimla Flying Festival transcends beyond an adventure. It's an opportunity to ignite tourism in the region, attracting a global audience that embraces the region's charm, while invigorating the local economy. With a spectrum of entertainment, culinary delights, and shopping prospects, this festival guarantees an unforgettable experience that resonates year after year. It serves as a beacon, promoting tourism and positioning the region as the ultimate adventure and outdoor haven.

Why should you sponsor?

Here are some compelling incentives for sponsors:

a) Extensive Brand Exposure: Sponsors will receive extensive brand exposure through prominent placement of logos and brand names on event signage, banners, merchandise, and promotional materials. The event's online and offline marketing campaigns will further amplify sponsors' visibility.

b) Reach a Targeted Audience: The festival attracts adventure enthusiasts, travel enthusiasts, local communities, and tourists from various parts of the country and around the world. Sponsors can reach a highly targeted and engaged audience, which can lead to increased brand recognition and potential customer acquisition.

c) Association with Thrilling Adventure: Sponsoring a paragliding championship presents sponsors with a unique opportunity to associate their brand with excitement, adrenaline, and the spirit of adventure. This association can evoke positive emotions among consumers and enhance brand perception.

d) On-Site Activation and Brand Integration: Sponsors can actively engage with the festival's attendees through on-site activations, product demonstrations, interactive experiences, and giveaways. Such interactions can leave a lasting impact on potential customers, fostering brand loyalty and driving sales.

e) Social Media Exposure: The event is likely to generate significant social media buzz, with attendees sharing their experiences online. Sponsors will benefit from social media exposure through event hashtags, mentions, and user-generated content, expanding their online reach and visibility.

f) Hospitality and VIP Access: Sponsors can enjoy exclusive hospitality packages, granting them VIP access to premium viewing areas, backstage events, and networking opportunities with key stakeholders and industry influencers.

g) Media Recognition: Sponsors will receive recognition in media coverage, press releases, and interviews related to the event. This media exposure can enhance the sponsors' reputation and establish them as patrons of adventure sports and community-driven initiatives.

h) Customised Sponsorship Packages: The organisers are open to tailoring sponsorship packages to align with sponsors' specific marketing objectives and budgetary considerations. This flexibility allows sponsors to maximise the value they receive from their partnership with the festival.

i) Positive Brand Association: Being associated with a well-organised and popular event like the Shimla Flying Festival reflects positively on sponsors' brands. It demonstrates their commitment to supporting sports, adventure, and local communities, enhancing their brand image.

j) Networking Opportunities: Sponsors will have the opportunity to network with other sponsors, event organisers, and industry experts, potentially leading to valuable partnerships and business opportunities.

ARUN RAWAT

The quaint little village Junga which is located in the upper reaches of Shimla district in Himachal Pradesh has become extremely popular as a hub of adventure activities. Paragliding is one of the most prominent of these activities. People come to take part in various thrilling activities from all parts of the country and the globe. Although the paragliding activity can be carried out alone yet its fun is doubled when combined with other adventurous events available in the region. Therefore, the combined package of paragliding at Junga including camping and trekking is becoming a popular choice amongst visitors who come here for a wholesome adventure experience.

Contact the Organizer Contact the Organizer