Fri, Aug 02 - Sun, Aug 04 2024

IMSA Sports Car Weekend,

Elkhart Lake, Wisconsin, United States Elkhart Lake, Wisconsin, United States
2 Sponsors Confirmed
Crocodile Cloths

  • About the event

    IMSA is the premier racing series in North America and arguably the highest level of sports car racing in the world. Road America is one of the 11 races in the season that takes place in the small town of Elkhart Lake, WI. The race is 2 hours long and takes place on Saturday, August 3rd.

    Why should you sponsor?

    Sponsoring a motorsports team competing in IMSA allows you to put your brand on a moving billboard that is seen by millions of people worldwide. Each IMSA event averages above 100,000 attendees and the NBC Sports broadcast of the race averages over 1 million viewers. This allows you to attact a niche market Attending the race events as a sponsor also brings many B2B opportunities as there are a high amount of business owners and entreprenuers that attend race weekends, 

    Gwenyth Streblow

     Deily Motorsports, founded in 2022 by a father-son duo, is unlike any other professional race team. In 2022, the team started out in it's first year of IMSA racing in a Hyundai Veloster and later made the switch toe a Hyundai Veloster platform with Byan Herta Autosport. In 2024, the team has made the switch to an Audi RS3 LMS TCR car, which is the previous manufacturer's championship winner. The team has also signed a 6-time IMSA race winner and professional with over 100 starts in IMSA. The team believes they will be in the running for the Championship for the years to come. 

    Contact the Organizer Contact the Organizer

  • 10000+ attendees expected

    60% Male Attendees

    40% Female Attendees

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Select a Package

3 available packages from US$5000 to US$50000


Logo placement on the race car for 100,000+ people to see during the race weekend. Your brands logos will also be visible on NBC Sports Broadcast which averages over 1Million viewers. Package starts at 5,000$ and varies depending on logo placement and size desired on the race car.

10 available

Bronze Package (Annual Sponsorship)

-Branding on race car on front corner and side skirt. -Social media recognition on all team and driver social channels. -Inclusion on all team PR -Opportunity to demo product at track -Opportunity to team show car and speaker program.

10 available

Silver Package (Annual)

-Branding on race car in rear quarter panels. -Branding on team trailer which travels across the USA and Canada as a moving billboard. -Social media recognition on all team and driver social channels. -Opportunities to demo product at track

10 available

Confirmed Sponsors

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