BRAND ACTIVATION CAMPAIGN,

About the event

B2B Modeling and Talent Agency in together with Sound Conexions plans to stage a Brand Activation Campaign, which is aimed at Promoting and taking the B2B Brand to the people, to make them aware of our existence, to showcase our services and products in the best way we know how, to attract talent. Through a lifestyle event at an exclusive and conducive atmosphere such as that Thibo Café offers (not speeches or panels) we believe this campaign will make lasting impression to achieve greater success in achieving our goal. The Activation is earmarked for Saturday, 06 October 2018 at Thibo Café Bar and Grill, Mamelodi, Pretoria, Gauteng Province, South Africa. The campaign will feature innovative, interactive, fun & inspiring activities & skills developing activities, aligned with the mission to educate, empower by adding value to people’s lives. During the course of the campaign, models dressed in different kinds of eye catching attire will randomly pop up and do walk about in the crowd, offering information and photo opportunities with a frame with all B2B’s Social Media Information. Through our partnership on this venture, we hope to make our contribution in improving our environment through entertainment knowledge and creating opportunities, consequently making our community a better place.

Why should you sponsor?

• B2B Modeling and Talent Agency is a company that is enthusiastic to bridge the gaps of ignorance through information exchange.
• We have an obligation to fulfill, which is a matter of business ethics, to influence our society in a positive way so as to encourage the upliftment of a high standard of morals and values.
• Our business principle is to make a positive contribution towards the wellbeing of society and the development of our youth, emphasis on women and younger girls in particular.

By providing services and opportunities to support them in developing a sense of competence, usefulness, belonging and empowerment

Lerato Michelle

B2B Modeling and Talent Agency, hereafter referred to as Back to Basic, established in 2012, we working on an outstanding reputation based upon integrity and superior results. B2B is a licensed agency located in Mamelodi, Pretoria, Gauteng. B2B is a start-up agency base in Pretoria. B2B represents both models and talent with divisions in fashion print, plus size, runway, kids, lifestyle commercial print, promotions, showroom, fit and television commercials.

Lerato Malesa is the Founder and Director of this agency. She has being working with La Posh modeling Agency in Mpumalanga, Nava Laote who was former Miss South Africa Super Model.

 

The idea came from her years of experience in the entertainment and talent industry. Being previous disadvantage of her age, race, Background so reaching the requirement height in the modelling and talent entertainment industry Lerato decided to create an agency that carried the integrity that she felt was lacking in the world of entertainment talent and Modelling.

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