About the event
Troop Tour is a multi component campaign to raise awareness and funds for veterans, while creating a movement of patriotism across the nation.
16 concerts ~ 9 Songwrites ~ Weekly Ebay Auction
1. Songwriting Collaboration with Hookist for nine songs. Hookist is a collaborative songwriting platform and music social network where well known artists and fans collaborate to write a song. Fans submit lyric ideas and the artist chooses winners. Starts April 17th
2. Concert Series 16 shows across the U.S comprised of different artists for each show. Held in relaxed venues for an intimate fan experience, each show will have an artist performance, area for fans to write letters of support to deployed soldiers, and a photo area with a wipe board to create “virtual messages” to all veterans to share on social media. Starts May 6th
3. Weekly Auction held on Ebay through Lone Survivor Foundation's official account contributes to campaign exposure each week of the Troop Tour Campaign Also embeded on the Troop Tour home page. Each “prize pack” of donated items and experiences will be auctioned off on Ebay with all funds being directly donated to Lone Survivor Foundation. Starts April 10th
Troop Tour is Benefitting The Lone Survivor Foundation
The Lone Survivor Foundation restores, empowers, and renews hope for our wounded service members and their families through health, wellness, and therapeutic support. Founded in 2010 by Navy Seal Marcus Luttrell, LSF was chosen to be Troop Tour's beneficiary due to 76% of funds are used for programming, 19% fundraising, and only 5% overhead.
Scheduled City List for Troop Tour:
Birmingham, AL San Diego, CA Memphis, TN Baltimore, MD Charlotte, NC Nashville, TN Cincinnati, OH Indianapolis, IN Louisville, KY Columbia, SC Orlando, FL Lexington, KY Chicago, IL Easton, PA
Why should you sponsor?
With Country Music topping the charts and Troop Tour's collaboration with local country radio stations in each concert city, now’s the time to capitalize on advertising opportunities directed to your target consumer. Your company can actively contribute to raising awareness and funds for our country’s veterans, while growing your brand.
Here’s some interesting stats about country music listeners
Average Annual Household Income of 79K
28% of 18-54 year old country music fans have an annual household income of 100K
58% are Married
71% Home Owners
59% College Educated
52% Employed Full Time
To prove this model would work, In 2016 we did a test run concert in Chicago with Casey Donahue and Aaron Watson. Sold out 900 tickets weeks before the show date with fans creating an online waiting list trying to find a way in. Plus we received numerous messages requesting Troop Tour come to their town, sold over 100 event t-shirts being tucked in a corner, and sent 51 letters of support to deployed soldiers!
If you’re looking for country music fans, to support your business, then look no further. We’re here to help you reach them! Don't see a package that is what you're looking for? Reach out and let's see if we can create one to fit.
Katie Schnorrbusch is an independent coordinator of charitable events. Raising funds and awareness for veteran organizations, sending care packages to deployed soldiers, and traveling cross country to feed the homeless, Katie's efforts have been featured on news and radio programs multiple times.
Contact the Organizer
Contact the Organizer