Amanda Williamson is an American fashion designer from Atlanta, GA and the visionary behind the contemporary women’s brand, Ennyluap. Ennyluap (pronounced in-a-lope), is a lifestyle brand dedicated to classic contemporary clothing for women. Ennyluap lives by the mantra "Timelessly Bold', and displays just that, in an assortment of Blouses, Dresses, Pants, and Skirts. Amanda Williamson studied Biology with a concentration in pre-medicine, it is here that she developed the foundation of the company in her dorm room. Starting with a $20 budget, Ennyluap has grown to be an international brand with a standard of quality and design that has been able to cross all barriers.
The designs of Ennyluap have been able to incorporate multi-faceted themes, while tying it back to wearable contemporary style. Vogue first recognized Ennyluap in 2013, where they featured the brand for two consecutive years in their publications. Amanda Williamson gained major recognition when Ennyluap debuted at New York Fashion week which also landed her a corporate partnership with the Czech Republic based crystal company, Preciosa. The big break came in 2015 when Ennyluap won the Belk Southern Designer Showcase, introducing the brand to their department stores in 2016. The brand was presented to former First Lady Michelle Obama and Amanda Williamson was named a Forbes 30 Under 30 nominee for Art &Style, 2017. Amanda Williamson has spoken on fashion boards for university fashion programs, where her expertise has assisted and inspired emerging talent. Every detail from the fabric to the last stitch speaks for itself, ensuring the brand maintains timeless style for seasons to come.