The Town of Orange Park Fall Festival is Clay County’s oldest and largest Arts and Crafts Festival! Our festival grounds are located just two miles south of Interstate 295 and the Jacksonville city limits. The Festival was named on of Southeast Tourism Society's Top 20 Events in the Southeast for the second year in a row and is a SunSational Award Winner with Florida Festivals & Events Association.
Fall Festival attracts 40,000+ attendees who come from all over North Florida, some as far away as the Carolinas and Tennessee. Based on post-event research, as well as Google and Facebook Analytics, we have determined that our audience is primarily women ages 25-45 years old with children at home. The majority of these women are married homeowners and fit into a wide variety of income brackets. Their common interests include travel, recreation, education, home décor and improvement, real estate and cooking. They value a family atmosphere and expect a high-quality experience. She is a heavy consumer of mommy blogs and a frequent poster on various social media sites.
In addition to this group, we also have Dads and Antiquers. Dads are typically “along for the ride” and prefer to watch rather than participate in activities. This means there is ample opportunity to chat and build a relationship with him. These men will make a beeline to booths showcasing technology, home improvement products or other manly things. Antiquers are predominately women 55+ years old who have attended the festival for several years. They are typically established in their homes and a long-term resident of the area. They like seeing the “oldie but goodie” vendors who return every year.