About the event
LOS ANGELES, January 26, 2018— The tribal, pop-up social adventure The Snowball Party returns on February 17 with a love-themed event fit for Valentine’s Day. A “happening” for the age of connectivity, The Snowball Party is a progressive party for the fearlessly curious, those who have the courage to show up and meet someone who’ve they’ve never met before. It’s slow reveal, a journey of discovery of place, of others, and of yourself, that deepens the way we connect. Plus, it’s a kickass party.
Here’s how it works: Participants are sent a meeting point via text on the day of the party. When they arrive, they meet two randomly assigned partners and they all receive another text with instructions for a game, challenge or activity to undertake together. After 30 minutes of getting to know each other through a wacky exploration of the reason for season (think re-enacting scenes from classic romantic movies – or Craigslist missed connections posts – on street corners) the trio is texted a new location, where they encounter another group of Snowballers – and receive a new prompt for fun. The sextet soon is sent to meet another, becoming 12. The 12’s become 24, the 24's become 48; the 48's become 96 and so on, until the entire cadre of participants “snowballs” together into one final, epic party where they connect by recounting their adventures across the city. Along the way, Snowballers can expect experiences as diverse as LA: past routes have included obstacle courses, sing-alongs, stops at beloved neighborhood bars and bookstores, and secret architecture.
The Snowball Party: Valentine’s Day is planned for locations from Downtown LA and the surrounding neighborhoods, culminating in a final event near Echo Park. The party starts at 4:30 PM sharp. Anyone looking to meet new people, be it for friendship, romance, or anything in between, is encouraged to attend, and participants buying tickets together will be placed on different tracks.
The Snowball Party was created in 2010 by John Pick and since then has sent hundreds of intrepid socializers into neighborhoods from the beach to the Eastside to explore their city and meet people. Thrillist LA says of The Snowball Party, “You’ll have fun. You will. For sure,” and LA Weekly calls it, “A surprisingly low-pressure way to make connections, meet someone or get to know the city a little better…ingenious.”
Why should you sponsor?
Because it's the best party in LA.
Because we're great to hang with.
John Pick (Creator/Executive Producer/Actor) is the creator of the Best of Craigslist, a live show and video series (now TruTv's Classified Comedy). The Best of Craigslist was nominated for Best Webseries by the LA Weekly and performed to large audiences in Los Angeles (Comedy Central Stage); Chicago (Royal George) and New York City (Public Theater) John has performed at South Coast Repertory, the Actors Gang, Conan (TBS) and was a writer for the CBS Diversity Showcase. The LA Weekly said his work was 'absurdly hilarious' and the LA Times 'absorbing and memorable.' John has been a script Reader and Youth Director for the Ojai Playwrights Conference, was the Grand Prize Winner of the David Mamet Video Contest, and taught acting in the Los Angeles Public Schools for six years. He has been seen in commercials for ESPN, McDonald's, and Mormon Church, and is the editor of The People are the News: Chicago Stories by Grant Pick, a book of his late father's journalistic work published by the Northwestern University Press. He trained with the Steppenwolf Theater in Chicago. He is also the creator of the Snowball Party, a tribal pop-up social adventure in Los Angeles.
Contact the Organizer
Contact the Organizer