Roseville Jazz Festival

Roseville, California, United States
Sat, May 25 - Sun, May 26 2019

Sponsorship Pitch

Roseville, California, United States Roseville, California, United States
#Music  #Blues & Jazz  #Festival or Fair

About our event

WHAT: Roseville Jazz Festival

WHEN: Saturday/Sunday, May 25-26, 2019 from 11am to 9pm, with an after-hours jam session until 11pm

WHERE: Eight venues in Downtown Roseville on Vernon Street 

ANTICIPATED AUDIENCE: 5,000+ people in two days (2,500 per day)

MORE INFO: RosevilleJazzFest.com

CONTACT: Jim Martinez, Executive & Artistic Director (916) 804-8370


(PLEASE NOTE the following is from our past May 26, 2018 event):

Summary: We are excited to announce a brand new jazz festival for the Sacramento region on Memorial Day weekend. Roseville Jazz Day will take place on Vernon Street in Roseville, CA on Saturday, May 26, 2018. This one-day jazz festival will start at 11 am and end at 9 pm, with a special ticketed post-festival jam session from 9:15PM - 11:00PM. Ten-time Grammy Award-winning vocal group The Manhattan Transfer ("Birdland," "The Boy From New York City") headlines a lineup of internationally and locally known artists including trumpeter Mike Vax (leader of the Stan Kenton Legacy Orchestra), and Cleave Guyton and Will Matthews, current members of the Count Basie Orchestra.  A total of thirty-one bands will perform in seven venues. The Manhattan Transfer are a separate ticket and will perform two shows at 4 PM and 7:30 PM at the Roseville Theater. Parking is free all throughout Downtown Roseville on Vernon Street.

Attendees Demographics

Gender Distribution


Expected Audience


Sponsorship Opportunities

According to sponsors, vendors, musicians, concert-goers, this festival is something very special (see QUOTATIONS.pdf in documents section.) We succesfully produced and presented our premier jazz festival (May 26, 2018) on a small budget, featuring 31 bands in 7 venues, including an outdoor stage in the cities Town Square. The festival's headliner was the vocal group, The Manhattan Transfer. For our 2019 festival, our attendance is expected to reach over 5,000 people in two full days. 

We announced the creation of this Memorial Day weekend festival in January 2018 because another jazz festival in our area, The Sacramento Music Festival, announced the cancelation of their festival after 44-years. As a concert promoter and established jazz pianist (endorsed by Steinway), I knew that we had to fill the void by starting The Roseville Jazz Day Festival. Instead of the high-cost of Sacramento, this new festival would take place in Placer County, just a 30-minute drive from downtown. There are plenty of high-income homes by Folsom Lake, and there is a built-in audience of two major retirement communities: Del Webb/Sun City Roseville, and Sun City Lincoln. These areas feature thousands of homes, full of active seniors with disposable income. These are the people that grew up with jazz. The festival was a huge success in every way. The businesses, vendors, musicians, even the festival, all made money. It is true that jazz festivals can be successful, but only by the generous gifts from the sponsors. 



Major Sponsors

Major sponsors receive a half-page color ad in the festival program, and on-stage mentions from emcees at all eight venues for two days from 11am-9pm. Your logo/name will appear under our logo on posters/fliers/printed advertising, on the program cover, on festival t-shirts, and on our website. Your company will receive 10 all-day passes, 2 headliner passes, and any VIP invites. (Our headliner for the last festival was the 10x Grammy-winning vocal group, The Manhattan Transfer. We are currently searching for a headliner for 2019 festival.)



Main Stage Sponsor

Exclusive. Visible signage with your company name/logo on our main stage. Visible to audiences for two full days from 11am-9pm. (Ex: "Pan-Am Airlines Main Stage".) Your company will also be listed in the festival program on the band schedule page, and will include a write-up/ad about your company. Programs are handed out free to all attendees. Your company will also be mentioned by emcee's before every set on that stage from 11am-9pm for two days.



Presenting Sponsors

Your logo/name will appear on all festival banners, at the very top of posters/fliers/printed advertising above our festival name (see concert flyer in photos section), at the top of the program cover, on t-shirts. Your company will receive on-stage mentions from the emcee before every set on all 8 venues, for two days from 11am-9pm. Your logo will also appear on our website. Also Included in all advertising, your company will receive 20 all-day comp passes & 4 headliner concert passes. (Our headliner for the last festival was the 10x Grammy-winning vocal group, The Manhattan Transfer. We are currently searching for a headliner for 2019 festival.)



Title Sponsorship

We are seeking one sponsor to be featured exclusively in the same line of our festival title. For example, "The Pan-Am Airways Roseville Jazz Festival". Anywhere our festival name is mentioned, TV/on-air, on stage, printed (billboards, festival banners, national jazz magazines, posters, programs, online, t-shirts, newspaper/radio), your company name will be also. Your company will receive 30 all-day comp passes & 8 headliner concert passes. (Our headliner for the last festival was the 10x Grammy-winning vocal group, The Manhattan Transfer. We are currently searching for a headliner for 2019 festival.)

Our Sponsors

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My name is Jim Martinez, the Executive and Artistic Director of The Roseville Jazz Festival. I have been producing jazz concerts around the U.S. for 25+ years. I also have produced three one-day festivals in the recent past. I am an internationally-known jazz pianist (endorsed by Steinway). I am personal friends with many elite jazz musicians, getting to know them from performing at festivals for many years. This is an important asset that helped to make our 2018 festival a success. 

I started this festival to save jazz during Memorial Day weekend in the Sacramento region. It is a longstanding tradition in our area. I started this festival 3 days after the Sacramento Traditional Jazz Society announced the cancelation of their Sacramento Music Festival (formerly Sacramento Jazz Jubilee) after 44 years. I was a regular performer there for 15 straight years, so I was well aware of the history and its financial impact on the city of Sacramento. My music website is www.JimMartinez.com. 

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