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Monster Halloween Bash

San Diego, California, United States
Sat, Oct 27 2018

Sponsorship Pitch

San Diego, California, United States San Diego, California, United States
#Seasonal & Holiday  #Halloween/Haunt  #Festival or Fair

About our event

The 18th Annual Monster Halloween Bash returns on Saturday, October 27th from 6pm to Midnight to transform the iconic Gaslamp Quarter into a wicked wonderland unlike ever seen before. Drawing flocks of costumed crowds from every state in the US, Monster Halloween Bash has earned its title as one of So Cal’s hottest Halloween block parties and 2018 promises to be the biggest show yet. The event boasts five themed stages to transport revelers into hellish realms of fear and intrigue with stacked lineups of world class entertainment with DJ sets and live performances by trap, edm, hip hop, house, and progressive artists.

Each year Monster Halloween Bash pushes the limits of creativity with epic themed stages that transport partygoers out of Downtown and into twisted realms that tip-toe the line between guests’ most twisted fantasies and biggest fears. 

Partygoers can upgrade their ticket with VIP perks to take their experience to the next level with exclusive access into the Black Butterfly VIP. Within the twisted darkness of the Black Butterfly VIP, attendees enjoy 5 complimentary drinks, easy access entry, a VIP lounge,  $1 off all drinks at the VIP bar, private upgraded comfort station restrooms (no more going in the dark!), and more!

NEW this year we are revamping the competition with the Death & Decay stage, a dedicated costume contest stage where everyone can be judged by a celebrity panel of your favorite local radio jocks! Monster Halloween Bash hosts San Diego’s most creative, over-the-top costumed revelers as they compete in the infamous Monster Halloween Bash Costume Contest. Ditch store-bought costumes and start planning your costume now for your chance to win over $5000 in CASH prizes.

This event benefits The Gaslamp Quarter Historical Foundation and East Village Association, which promote, protect, and preserve the Gaslamp Quarter and East Village through advocacy, community relations, and promotional programs.  

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Attendees Demographics

Gender Distribution

50%
50%

Expected Audience

10000+

Sponsorship Opportunities

Standard Benefits For All Sponsors

Key Opportunities

Designate your company as a sponsor of Monster Bash 2018

Opportunity to market your company for 15,000 engaged consumers 21+

Ability to shape consumer attitudes by educating, entertaining and engaging a captive audience

Brand exposure through experiential activations that deliver relevance and value to the consumer

Creative marketing through digital platforms and experiential activations

Potential for an on-going mutually beneficial relationship and partnership with SOCO Productions, the Gaslamp Quarter Historical Foundation and McFarlane Promotions, Inc.

First right of refusal to sponsor Monster Bash 2018

Pre-Event Exposure

Company name/logo in promotional material including press releases, calendar notices, media alerts, eblasts, social media and all press kits

Company name/logo in promotional newspaper/magazine mentions including; San Diego Reader, Downtown News, San Diego Union Tribune, Pacific Magazine, City Beat & more.

Company name/logo to be listed on print collateral materials including, but not limited to the following: Flyers - 20,000, Posters - 200, Online Event Program -7,000           

The opportunity to have your product highlighted at the pre-event radio promotions at a Gaslamp Quarter venue

Brand logo inclusion and sponsor recognition on the “Thank You To Our Sponsor Page” of the official online event program.

Opportunity to have a banner ad on the event website

On-Site Exposure

Company’s product or name to be highlighted at the event

Company name and logo featured on event signage

Company name mentioned on stage at event

US$2500

Contact

Community Sponsor

o Company name/logo included as a sponsor on the website o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 1 social media posts across 2 platforms (Sponsor accounts to be tagged) o Opportunity to host clients at the event with (6) General Admission o Opportunity for a 10x10 space at the event for brand activation

US$5000

Contact

Costume Contest Sponsor

o Company name/logo included wherever the Costume Contest is mentioned including website, releases, program, ads, etc. o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 2 social media posts across 3 platforms (Sponsor accounts to be tagged) o Logo included on Costume Contest signage o Logo included on the Costume Contest large checks o Company logo featured on the LED screen on Costume Contest Stage o Opportunity to host clients at the event with (6) General Admission and (6) VIP tickets o Opportunity to provide branded wristbands for Costume Contest wristbands o Opportunity for a 10x10 space at the event for brand activation

US$5000

Contact

Center Bar Sponsor

o Company name/logo included on website, releases, program, ads, etc. o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 2 social media posts across 3 platforms (Sponsor accounts to be tagged) o Logo included on Center Bar signage o Opportunity to host clients at the event with (6) General Admission and (6) VIP tickets o Opportunity to provide branded cups for center bar o Opportunity for a 10x10 space at the event for brand activation

US$7500

Contact

VIP Sponsor

o Company name/logo included wherever the VIP is mentioned including website, releases, program, ads, etc. o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 2 social media posts across 3 platforms (Sponsor accounts to be tagged) o Logo included on VIP entrance/exit signage o Logo included on VIP credential o Company logo featured on the LED screen on VIP Stage o Opportunity to host clients at the event with (12) VIP tickets o Opportunity to provide branded wristbands for VIP guests o Opportunity to provide branded lanyards for VIP credential o Opportunity for a 10x20 space at the event for brand activation

US$7500

Contact

Themed Area Sponsor

o Company name/logo included wherever the themed area is mentioned including website, releases, program, ads, etc. o Official sponsor of the themed area o Opportunity to highlight product in television segments promoting the event o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 2 social media posts across 3 platforms (Sponsor accounts to be tagged) o Opportunity to distribute a branded take-away item so attendees will leave the event with a reminder of the brand o Company logo featured on the LED screen on Stage in the themed area o Opportunity to host clients at the event with (10) General Admission and (10) VIP tickets o Opportunity for a 10x20 space at the event for brand activation

US$10000

Contact

National Entertainment Stage Sponsor

o Company name/logo included wherever the Stage is mentioned including website, releases, program, ads, etc. o Official sponsor of an event stage o Opportunity to highlight product in television segments promoting the event o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 2 social media posts across 3 platforms (Sponsor accounts to be tagged) o Opportunity to distribute a branded take-away item so attendees will leave the event with a reminder of the brand o Company logo featured on the LED screen on Stage o Opportunity to host clients at the event with (10) General Admission and (10) VIP tickets o Opportunity for a 10x20 space at the event for brand activation

US$15000

Contact

Presenting Sponsor

o Company name/logo incorporated into the event logo and event name when listed o Large box advertisement in the official online event program o Inclusion in on-air radio promotions including 105.7 Max, Energy, FM 94.9, Jam’N, Star 94.1, Channel 93.3, KFMB 100.7, Magic 92.5, Mighty 1090, Radio Latina and z90 o Opportunity to highlight product in television segments promoting the event o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 4 social media posts across 2 platforms (Sponsor accounts to be tagged) o Opportunity to distribute a branded take-away item so attendees will leave the event with a reminder of the brand o Company logo featured on the LED screen on a stage o Opportunity to host clients at the event with (20) General Admission and (20) VIP tickets o Opportunity for a 10x20 space at the event for brand activation

US$30000

Contact

Title Sponsor

o Marketing exclusivity in sponsor category o Company name/logo incorporated into the event logo and event name when listed o Mega box advertisement in the official online event program o Inclusion in on-air radio promotions including 105.7 Max, Energy, FM 94.9, Jam’N, Star 94.1, Channel 93.3, KFMB 100.7, Magic 92.5, Mighty 1090, Radio Latina and z90 o Opportunity to highlight product in television segments promoting the event o Opportunity to have a banner ad in an e-blast to over 22,000 recipients promoting the event. o A minimum of 10 social media posts across 2 platforms (Sponsor accounts to be tagged) o Company name and logo will receive prominent signage placements throughout the event venue, depicting the name of your company as well as logo (signs to be provided and hung by sponsor in mutually agreed upon areas.) o Opportunity to distribute a branded take-away item so attendees will leave the event with a reminder of the brand o Experiential Area: Company will have a designated area in a mutually agreed upon location in the event site area that will be a designated “Experience Zone”. The location of the experience zone will be agreed upon by both parties each year pending event layout. Any additional expenditures caused by the creation of the Company’s Experiential Area will be paid by Company. o Company logo featured on the LED screen on the stage closest to activation area o Opportunity to host clients at the event with (30) General Admission and (30) VIP tickets

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McFarlane Promotions, Inc. is a high design event coordinator and production company that creates unique festival and event experiences. With over 20 years of creating a wide variety of events, we are capable of coordinating and seamlessly managing everything from national festivals to local block parties. We have handled multiple stages of live entertainment, parades, VIP areas, and over 100 vendors while creating an epic experience for over 100,000 attendees. We havealso shut down entire neighborhoods and transformed entire venues from the Gaslamp Quarter in Downtown San Diego to the Olympic Training Center in Chula Vista.

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